Being Freed
Being Freed
Being Freed

What are Keywords?

Keywords Search SEO

Keywords are signposts, strategically used in pages & posts. They categorize content so search engines understand its purpose.

Website responsiveness

An illustration of a computer monitor, two tablets, a mobile phone and a laptop, all showing versions of the the same web design, adjusted to fit the screen.

Website responsiveness is how well a web page adjusts its appearance on different screen shapes and sizes: desktops, tablets, and phones.

Your website’s crawl budget

Your Website's Crawl Budget -- a graphic of a sitemap with various items greyed out, not connected to the chart.

A website crawl budget is the resources search engines dedicate to exploring and indexing the site. You can tell them what to map first.

WordPress Categories & Tags

Categories & Tags

WordPress categories and tags classify your posts and pages. They help users and search engines find the right content on your site.

Structured Data & Rich Results

What the heck is Structured Data? ...and why should I care?

Structured data is code you add to your website to help search engines understand YOUR content. Viewers don’t see it, but Google does.

Website Crawling

Website crawling -- a graphic depicting a Pac-man board

In website crawling an app called a bot thumbs through your site to understand your purpose & content so the engine can index it right.

SEO for Images

A graphic with the following words: SEO for Images - JPG, WebP, Sizing, Descriptions, Captions, PNG, Alt Text, SVG, Files names, and Coloring for all types of sight.

Applying thoughtful SEO to images improves page load speed, user experience, and search engine ranking. And only takes a few minutes.

Hyperlinks and SEO

Hyperlinks and SEO: Internal links, Outbound links, Backlinks, Broken Links, Easter Eggs

Hyperlinks are critical for SEO. Internal, outbound, backlinks, easter eggs – what they all are & how to use them.

WordPress & Website Glossary

WordPress & Mailchimp Glossary - DRM, Snippet, Audience, Referring Domain, .svg, Theme, SEO, Canonical URL, Featured image, with the Being Freed seagull, looking on

A comprehensive and growing glossary of terms used in WordPress websites, SEO, responsiveness, accessibility, excerpts, posts . . .

4 Types of SEO

4 Types of Search Engine Optimization - On-Page, Off-Page, Technical, and Local, with the Being Freed seagull, looking on

There are various types of SEO. Here’s a primer to four biggies: on-site, off-site, technical, & local. All of them increase organic traffic.

Keyword research

A graphic with a goldenrod gradient background, with the words, "Keyword Research" spelled out in green tiles reminiscent of a Scrabble board. In the corner is Being Freed's seagull icon in a tile.

Keyword research teaches you phrases your audience uses in their online searches. Smart application of keywords helps your peeps find you.

Website Cookies

Website Cookies: used for auto-fill, password, shopping cart, analytics, and language. This graphic depicts those categories as the fortunes sticking out of fortune cookies.

Website cookies are little bits of information servers store on your computer, tablet, phone, or other device, to help websites function.